The first year doing anything new is full of stumbling and frustration. We have learned so much about ourselves, each other, and what it takes to ultimately start a small business. As January is coming to a close, we felt it would be helpful if we shared WHAT WORKED + WHAT DIDN’T in our first months of blogging. In all honesty, we still have a lot of work to do and there will be bumps in the road ahead of us. We’re constantly evolving our vision and our desire for our little space on the web, but we hope this will be encouraging to anyone looking to jump into the blogging world.
Grace: We had to give ourselves a lot of grace. We didn’t keep up with our content calendar after our initial launch. There would be days where we would be editing + adding finishing touches minutes before our 10am Wednesday morning deadline in the first couple months of the blog being live. Frustration comes out in it’s best forms in these times and we tried really hard to show one another grace in the midst of all the stress.
Things that didn’t work:
Thinking blogging success comes overnight: Slow and steady wins the race. Thinking that you will have thousands of followers and a steady stream of page views out of the gate is a lie you should just never tell yourself. We would have slow months where we would doubt our efforts. We would lose sight of our mission or goals and feel like quitting. Understanding that this is a continual, steady effort will save you a lot of self-doubt. Just keep creating quality content, while being authentically you and others will see your value. Don’t get discouraged when things happen a little slower than you’d like or when you see someone else’s success. The amount of work that goes on behind the perfectly-curated social media squares is unreal!